The Newest Perk at W Hotels: A Rent the Runway Closet Concierge Service

From Fortune authored by Rachel King:

“Rent the Runway’s Closet Concierge service will be undergoing a soft launch at just four hotels initially: the W Aspen, the W South Beach (Miami), the W Washington, D.C., and the W Hollywood. ‘As we pilot the program, we’ll rely on customer feedback and subscription data to inform how we scale nationally,’ Hyman says.”

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